Webinar: The First Step to Better Bids: Defining Your Primary Audience
Thursday, November 12, 2026 | 2:00 pm – 3:00 pm (EST)
Member Price: $0
Non-Member Price: $99
*Webinar to be hosted in Eastern Standard Time (EST)
Description:
Better bids start before the bid. In this interactive session, attendees will define their primary audience—the owners and influencers who decide who gets invited, shortlisted, and referred. Joey Smith of Great Falls Construction, along with Justin Bieganek and Cheri Quinn of Mercury Creative Group, will help participants clarify who they want to reach, what matters most to that audience, and how to turn that clarity into stronger positioning and messaging. Attendees will leave with a repeatable approach they can use immediately to attract better-fit opportunities and more frequent invitations to bid.
Important: Login Required to Register
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Featured Speakers
Cheri Quinn
Mercury Creative Group | Brand and Marketing Strategist
Joey Smith
Great Falls Construction | Business Development and Marketing Manager
Justin Bieganek
Mercury Creative Group | Founder and Brand Advisor